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Wednesday 8 April 2026
The Directorate General of Consumer Protection in North Al Batinah Governorate continues, in cooperation with the Directorate General of Education in the Governorate, the implementation of the activities of the awareness program “Student Awareness is a Social Responsibility,” within the framework of its ongoing efforts to enhance consumer awareness among school students and to instill sound consumer behavior concepts from the early stages of education.
The program aims to familiarize students with their rights and obligations as consumers and to enhance their awareness of safe shopping principles. It includes in-person awareness lectures as well as others conducted via visual communication (online), in addition to an accompanying awareness exhibition that introduces students to a number of key consumer-related issues. The lectures address a range of awareness topics, most notably safe online shopping, consumer culture for young consumers, the harms of electronic cigarettes, commercial fraud, misleading advertisements, and prohibited goods. This is intended to enable students to recognize proper commercial practices and avoid risks associated with certain improper consumer behaviors. The program also targets students of Cycle One and Cycle Two of Basic Education in a number of schools across the Governorate, thereby contributing to instilling consumer awareness at an early age and building a conscious generation capable of making sound purchasing decisions.
The program activities have witnessed positive engagement from students and teaching staff, reflecting the importance of such awareness initiatives in raising the level of consumer awareness among students and reinforcing the values of social responsibility. The Directorate General of Consumer Protection in North Al Batinah Governorate also affirmed its continued implementation of such awareness programs in cooperation with the relevant entities, contributing to building a more aware society with a strong consumer culture.